about

For CooperVision, Formatique developed a series of clear CooperVision instructional videos for users of DreamLite contact lenses. Good eye care starts with the right guidance, but this is often only given once in-store.

These step-by-step videos provide visual support and are accessible via QR codes on the packaging, online media, and screens in optical stores. By translating the videos into multiple languages, the CooperVision instructional videos can be used worldwide.