{"id":1005,"date":"2024-10-19T18:32:43","date_gmt":"2024-10-19T18:32:43","guid":{"rendered":"https:\/\/formatique.nl\/videostrategie\/"},"modified":"2026-06-23T13:27:40","modified_gmt":"2026-06-23T13:27:40","slug":"video-strategy","status":"publish","type":"page","link":"https:\/\/formatique.nl\/en\/video-strategy\/","title":{"rendered":"Video strategy"},"content":{"rendered":"\n<div class=\"wp-block-uagb-container staytuned uagb-block-ddddd266 alignfull uagb-is-root-container\">\n<div data-aos= \"fade-right\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container vidlinks uagb-block-5e19123c\">\n<div class=\"wp-block-uagb-container uagb-block-a87aa110\">\n<h2 class=\"wp-block-heading\" style=\"font-size:clamp(42.068px, 2.629rem + ((1vw - 3.2px) * 3.951), 80px);line-height:1\">Our videostrategy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We work format-driven. That means we don\u2019t think in one-off videos, but in strong, recurring formats. Formats where your story and audience come together and that are part of a well-thought-out video strategy. By thinking in advance about format, content and context, we create a recognizable style that works in the long term. This way, we build consistency, recognition, and results, without having to start from scratch every time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We also focus on maximizing every production moment. For example, we don\u2019t see an <a href=\"https:\/\/formatique.nl\/en\/event\/\" type=\"link\" id=\"https:\/\/formatique.nl\/en\/event-content\/\">event<\/a> as a single output, but as an opportunity to create an entire content stream. By planning smartly and working format-driven, we get more content out of the same moment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We combine video strategy with creative production, so your content isn\u2019t just good, it\u2019s scalable.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container vidrechts smaller uagb-block-8693d014\">\n<img decoding=\"async\" src=\"https:\/\/formatique.nl\/wp-content\/uploads\/2026\/06\/Screenshot-2026-06-05-at-15.12.06-scaled.png\" style=\"width: 100%; height: 100%; object-fit: cover;\">\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-a57b370c default uagb-is-root-container\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-1289e5cd\"><h2 class=\"uagb-heading-text\">Applications<\/h2><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">See below for more about some common uses of video content.<\/p>\n<\/div>\n\n\n\n<div data-aos= \"fade-up\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container uagb-block-657c1d11 default uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-a7604bb0\">\n<div class=\"wp-block-uagb-container dblok uagb-block-7e3be102\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-7c394e0b\"><h2 class=\"uagb-heading-text\">Branded<br>content<\/h2><\/div>\n<a class=\"spectra-container-link-overlay\" rel=\"noopener\" href=\"https:\/\/formatique.nl\/en\/video-strategy\/branded-content-video\/\"> <\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-7bd680f1\">\n<div class=\"wp-block-uagb-container dblok uagb-block-9843bad7\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-0249d908\"><h2 class=\"uagb-heading-text\">Social<br>content<\/h2><\/div>\n<a class=\"spectra-container-link-overlay\" rel=\"noopener\" href=\"https:\/\/formatique.nl\/en\/social-content-2\/\"> <\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-0c853b8f\">\n<div class=\"wp-block-uagb-container dblok uagb-block-c3a29bc3\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-51f46304\"><h2 class=\"uagb-heading-text\">Events<\/h2><\/div>\n<a class=\"spectra-container-link-overlay\" rel=\"noopener\" href=\"https:\/\/formatique.nl\/en\/event\/\"> <\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-54971e78\">\n<div class=\"wp-block-uagb-container dblok uagb-block-4e33b705\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-861f5398\"><h2 class=\"uagb-heading-text\">Employer<br>branding<\/h2><\/div>\n<a class=\"spectra-container-link-overlay\" rel=\"noopener\" href=\"https:\/\/formatique.nl\/en\/recruitment-video\/\"> <\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-0bd3ed1d\">\n<div class=\"wp-block-uagb-container dblok uagb-block-73c4ad4a\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-146c979e\"><h2 class=\"uagb-heading-text\">Internal Communication<\/h2><\/div>\n<a class=\"spectra-container-link-overlay\" rel=\"noopener\" href=\"https:\/\/formatique.nl\/en\/internal-communication-formatique\/\"> <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container staytuned uagb-block-cd9437fb alignfull uagb-is-root-container\">\n<div data-aos= \"fade-right\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container vidlinks uagb-block-b09ac465\">\n<div class=\"wp-block-uagb-container uagb-block-78e8c108\">\n<h2 class=\"wp-block-heading\" style=\"font-size:clamp(42.068px, 2.629rem + ((1vw - 3.2px) * 3.951), 80px);line-height:1\">Interested?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Curious what Formatique can do for you?<\/p>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__default-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-eedf6f6d\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap \">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-b5d25efb wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/formatique.nl\/en\/contact-2\/\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">Get in touch<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container vidrechts smaller uagb-block-8682e677\">\n<div class=\"vimeo-wrapper\">\n   <iframe src=\"https:\/\/player.vimeo.com\/video\/1119409531?background=1&autoplay=1&loop=1&byline=0&title=0\"\n           frameborder=\"0\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Our videostrategy We work format-driven. That means we don\u2019t think in one-off videos, but in strong, recurring formats. Formats where your story and audience come together and that are part of a well-thought-out video strategy. By thinking in advance about format, content and context, we create a recognizable style that works in the long term. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-1005","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Video strategy - Formatique<\/title>\n<meta name=\"description\" content=\"A format-driven video strategy for consistent, scalable content. 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