{"id":593,"date":"2025-05-16T12:24:56","date_gmt":"2025-05-16T12:24:56","guid":{"rendered":"https:\/\/formatique.nl\/?post_type=project&p=593"},"modified":"2026-06-12T07:50:48","modified_gmt":"2026-06-12T07:50:48","slug":"blij-met-sjoerd-branded-content-serie","status":"publish","type":"project","link":"https:\/\/formatique.nl\/en\/project\/blij-met-sjoerd-branded-content-serie\/","title":{"rendered":"Happy With Sjoerd Campaign"},"content":{"rendered":"
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Happy With Sjoerd Campaign<\/h1>\n

An accessible online campaign about financial security with Sjoerd in the lead role.<\/p>\n<\/div>\n

\n Employer branding<\/span>\n Social Media Content<\/span>\n <\/div>\n <\/div>\n <\/div>\n\n \n
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\n \"Happy\n <\/div>\n
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\n \"Happy\n <\/div>\n
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\n \"Happy\n <\/div>\n <\/div>\n \n <\/div>\n <\/div>\n \n
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\n \"\"\n <\/div>\n
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about<\/h2>\n\n\n\n

For Albert Heijn, we collaborated with TBWA\/Neboko to produce a series that shows the power of a strong format. In Blij met Sjoerd<\/em>, viewers follow a supermarket employee who sets out to explore new worlds. Light, energetic, and always with a human touch.<\/p>\n\n\n\n

The success lies in the recognizability and rhythm of the series. Each episode feels familiar, yet new. That\u2019s what keeps people watching. With 69 episodes and multiple awards, including two Cannes Lions, the series grew into one of the strongest branded content formats of Appie Today.<\/p>\n\n\n\n

Our role focused on full production and direction. Delivering consistent quality across a long-running series, with attention to detail and pacing.<\/p>\n\n\n\n

Watch all episodes on the Blij met Sjoerd Youtube channel.<\/a><\/p>\n<\/div>\n\n\n\n

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Building a format that grows on entertainment and recognition.<\/em><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

You might also like<\/h1><\/div>\n\n\n
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AFAS What Drives You<\/div>\n <\/a>\n\n
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Employer branding<\/p>

Internal Communication<\/p>

Report<\/p> \n <\/div>\n\n\n <\/div>\n <\/div>\n<\/div>\n\n

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\n \"\" <\/div>\n <\/a>\n\n
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On the road 'again'<\/div>\n <\/a>\n\n
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Branded Content<\/p>

Social Media Content<\/p>

TV Commercial<\/p> \n <\/div>\n\n\n <\/div>\n <\/div>\n<\/div>\n\n

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Today at the Mac<\/div>\n <\/a>\n\n
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Branded Content<\/p>

Human Interest<\/p>

Social Media Content<\/p> \n <\/div>\n\n\n <\/div>\n <\/div>\n<\/div>\n\n

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\n \"\" <\/div>\n <\/a>\n\n
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Sharon's Good Food Show<\/div>\n <\/a>\n\n
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Employer branding<\/p>

Social Media Content<\/p> \n <\/div>\n\n\n <\/div>\n <\/div>\n<\/div>\n\n <\/div><\/div>\n\n\n

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Interested?<\/h1>\n\n\n\n

Curious what Formatique can do for you?<\/p>\n\n\n\n

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Get in touch<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
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